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Connection

Mark W. Lingen to Marketing

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This is a "connection" page, showing publications Mark W. Lingen has written about Marketing.
Mark W. Lingen
Connection Strength
0.317
Marketing
  1. Cause-related marketing: the uneasy alliance between altruism and corporate greed. Oral Surg Oral Med Oral Pathol Oral Radiol Endod. 2008 Apr; 105(4):407-9.
    View in: PubMed
    Score: 0.317
Connection Strength

The connection strength for concepts is the sum of the scores for each matching publication.

Publication scores are based on many factors, including how long ago they were written and whether the person is a first or senior author.